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FREE AD ACCOUNT CHECK

Is your ad account leaking money?

Answer 8 questions about your Google, Meta or LinkedIn ads. Get a score, the three most likely leaks and the first fix for each. It takes about 2 minutes, needs no sign-up, and the answers never leave the browser.

01 / 08What does the ad platform count as a conversion?

Check the conversion settings in the account.

02 / 08Can you tell which campaigns produced real customers or revenue?

Not just leads or platform-reported conversions.

03 / 08Do you know the most you can pay to win one customer and still make a profit?

Also called break-even cost per customer.

04 / 08Where do the ads send people?

Think of your top campaigns.

05 / 08When did you last review where the ads actually appeared, and exclude the waste?

Search terms, placements or audiences, depending on the platform.

06 / 08How often do you test new ads or creative?

A test means one change, measured against the current ad.

07 / 08How do you decide where to move budget?

Between campaigns, ad sets or channels.

08 / 08Do the ad links carry UTM tags?

UTM tags show analytics which ad each visit and sale came from.

Answer all 8 questions to see the result.

FAQ / ABOUT THE CHECK

Common questions.

What is an ad account check?

An ad account check is a short self-assessment of how a Google, Meta or LinkedIn ad account is run. It looks at tracking, budget decisions, landing pages and testing, and points to the most likely places budget is wasted.

How is the score calculated?

Each of the 8 answers earns 0, 1 or 2 points. Questions about measurement count more, because wrong tracking makes every other decision unreliable. The total is shown out of 100.

What is a good score?

80 or higher means the basics are covered. Between 50 and 79, there are likely leaks worth fixing first. Below 50, measurement or budget decisions are probably costing money. A high score does not prove results, because it only checks practices.

Does it work for Google, Meta and LinkedIn ads?

Yes. The questions apply to any paid ad platform, for any kind of business, from online stores to local services to software.

Is my data stored or sent anywhere?

No. The answers are scored in the browser and are not sent or stored. Details are shared only if the result is attached to an inquiry, and only after clicking that option.

Is this the same as a paid media audit?

No. The check cannot see the account, so it shows likely problems, not proven ones. A paid media audit reviews the real campaign data and returns prioritized findings and a 30-day test plan.